The website’s visuals—especially its navigation elements and the font—evoke the elegant plum purple and iconic, angular strokes of AR43’s logo.
AR43 is a Singapore-based architecture firm established in 2006 by Lim Cheng Kooi, distinguished by their responsible designs committed to improving societal well-being. Despite the company’s relative youth, it has already earned several awards and accolades. The website’s visuals—especially its navigation elements and the font—evoke the elegant plum purple and iconic, angular strokes of AR43’s logo. Our design thereby establishes a grounded but understated self-confidence for AR43’s online presence, complementing the strength of character which the company strives to assert within today’s design and architectural scene.